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HG Universe

Projects

OUR CREATIVE UNIVERSE.

We build entertainment properties that extend beyond a single release: music, stages, stories and brand worlds.

Flagship intellectual propertyIn development
PARRANLAND — La parranda en los tiempos del perreo
PARRANLAND planet artwork: a red ornament world covered in miniature trees, speakers and lights

WHERE IT’S ALWAYS DECEMBER.

PARRANLAND is an original entertainment universe where Colombian traditions meet contemporary Latin music, immersive experiences and futuristic storytelling.

The parranda in the age of perreo.

PARRANLAND FEST concept visual: a night show in a Colombian town square

Concept visual

THE PARRANLAND UNIVERSE.

Official PARRANLAND single artwork for SIN FRENOS
01

PARRANLAND MUSIC

Original music, recordings and releases.

PARRANLAND FEST concept visual: a club show under red lights with a crowd
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PARRANLAND FEST

Live entertainment, cultural celebrations and immersive experiences.

Concept visual

Heider González performing a live acoustic session for PARRANLAND TV
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PARRANLAND TV

Original audiovisual entertainment: music videos, live sessions and digital storytelling.

PARRANLAND VAN concept visual: the van paired with a mobile DJ booth

Concept visual

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PARRANLAND VAN

Mobile entertainment: DJ sessions, podcasts and cultural activations on the road.

PARRANLAND brand experience concept visual: a mobile merchandise activation

Concept visual

05

BRAND EXPERIENCES

Creative partnerships, sponsorship opportunities and experiential marketing.

ONE UNIVERSE. ENDLESS POSSIBILITIES.

Music, culture and entertainment brought together through one original creative vision.